The 2012 London Olympics was officially called the “Sustainable Olympics” and the “Olympics for Everyone“. Unofficially, the 2012 London Olympics was referred to as the “Social Media Olympics” or the “Twitter Olympics”. Social media clearly played a prominent role at the Olympics in London for organizers, journalists, athletes, and fans alike. The Olympics have historically […]
Lee Humphreys
Cornell University Department of Communication
lmh13@cornell.edu