Lee Humphreys

Cornell University Department of Communication


Social Media & the Olympics

The 2012 London Olympics was officially called the “Sustainable Olympics” and the “Olympics for Everyone“. Unofficially, the 2012 London Olympics was referred to as the “Social Media Olympics” or the “Twitter Olympics”. Social media clearly played a prominent role at the Olympics in London for organizers, journalists, athletes, and fans alike. The Olympics have historically […]

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